My stack

    Simple Analytics

    Minimalist cookieless web analytics, European-founded, GDPR compliant.

    Visit website
    ToolTrim verdict3.7/ 5Average

    Simple Analytics is ideal for privacy-first and compliance. For granular tracking or remarketing, Plausible or Google Analytics are better choices.

    Simple Analytics, preview 1
    About

    In practice. What you can do with Simple Analytics.

    Simple Analytics is a cookieless web analytics solution founded in Europe with a minimalist dashboard and native GDPR compliance. Direct competitor to Plausible and Fathom.

    Practical uses

    • Measure traffic on privacy-first site.
    • Analyze conversions without identifier tracking.
    • Replace Google Analytics for GDPR compliance.
    • Track campaigns and UTM parameters.
    • Audit traffic lost to consent denial.

    Features & use cases

    Web analytics
    Privacy analytics

    Pros and cons. What Simple Analytics does well, and what to expect.

    Pros

    • Privacy-first, cookieless, GDPR-compliant.
    • Data in Europe, full transparency.
    • Clean, simple interface.
    • 14-day free trial, no credit card required.
    • Captures consent-denied traffic (GA4 misses it).
    • Fair, transparent pricing.

    Cons

    • Fewer features than Google Analytics.
    • No remarketing or advanced audiences.
    • No heat maps or session recordings.
    • Smaller market, fewer resources than Google.

    When it makes sense. Keep Simple Analytics, or challenge it?

    Keep if

    • You want to respect GDPR and visitor privacy.
    • You want a cookie-free, consent-banner alternative.
    Simple Analytics becomes worthwhile when
    • You use it at least once a week
    • The monthly cost ($15) is small next to the time it saves you

    Challenge if

    • You need remarketing or cross-device tracking.
    • You want very detailed user journey insights.
    Simple Analytics becomes too expensive when
    • You use it less than once a month
    • Google Analytics (free) already covers the essentials for occasional use

    Pricing. What does Simple Analytics cost ?

    Paid plan

    €15/mo

    Starter €15/mo

    Official pricingChecked on May 8, 2026

    Alternatives. What could replace Simple Analytics?

    Current

    Direct substitutes

    Our verdict. What to know about Simple Analytics.

    Why this verdict

    Average

    Simple Analytics is fairly easy to replace with an alternative, no free tier to test before paying, clearly documented use cases.

    Simple Analytics Summary

    Category
    productivity tool.
    Price from
    $15/mo.
    Best for
    freelancers and solopreneurs.
    Avoid if
    You need remarketing or cross-device tracking; You want very detailed user journey insights.
    Alternatives
    Plausible Analytics, Fathom Analytics, Google Analytics.
    ToolTrim verdict
    Simple Analytics is ideal for privacy-first and compliance.

    Frequently asked questions.

    What to know before choosing Simple Analytics.

    What is Simple Analytics used for?

    Minimalist cookieless web analytics, European-founded, GDPR compliant.

    How much does Simple Analytics cost?

    Simple Analytics costs €15/month. Price verified on 2026-05-08.

    Is Simple Analytics suitable for beginners?

    Simple Analytics is particularly suited for freelancers and solopreneurs.

    Is Simple Analytics worth the price?

    Simple Analytics is ideal for privacy-first and compliance. For granular tracking or remarketing, Plausible or Google Analytics are better choices.

    What are the best alternatives to Simple Analytics?

    The main alternatives to Simple Analytics are: Plausible Analytics, Fathom Analytics, Google Analytics. Free alternatives: Google Analytics.

    Is there a free alternative to Simple Analytics?

    Yes, Google Analytics is a free alternative to Simple Analytics.

    Simple AnalyticsFrom €15/mo
    Visit

    What’s next?