Pros and cons. What Lusha does well, and what to expect.
Pros
- Enrichment and CRM/CSV exports.
- Free sample for coverage checks.
Cons
- Credit-dependent cost.
- Quality needs checking in your market.
Lusha
B2B contact data, CRM enrichment and prospecting.
In practice. What you can do with Lusha.
Lusha helps find professional contact details and enrich lists or a CRM. Plans combine credits, filters, enrichment and automation; API access and team controls depend on the tier. Free is useful for sampling, not for running a large campaign.
Before subscribing, test coverage in your target market and check a representative sample. An available contact is not permission to send outreach. CRM and CSV exports help recover data but do not automatically transfer workflows or usage rights. Avoid paying for overlapping databases if your existing prospecting platform covers the same contacts.
Practical uses
- B2B contact data, CRM enrichment and prospecting.
Features & use cases
Prospection
Lead generation
B2b data
CRM enrichment
Email finder
Phone numbers
When it makes sense. Keep Lusha, or challenge it?
Keep if
- You regularly enrich your CRM.
Challenge if
- Your existing tool covers the same contacts.
Pricing. What does Lusha cost ?
Starter
ToolTrim reference price$37.45/mo
Billed annually · Monthly equivalents billed annually: Starter $37.45, Pro $52.45, Premium $299.95. Displayed volumes: 4,800, 7,200 and 40,800 credits/year. Scale by quote. Tax treatment unconfirmed. Free: 40 credits per month, one seat.
Pro
$52.45/mo
Billed annually · Monthly equivalent, paid annually. Check this plan’s quotas and add-ons on the official source.
Premium
$299.95/mo
Billed annually · Monthly equivalent, paid annually. Check this plan’s quotas and add-ons on the official source.
Official pricingChecked on September 27, 2026
Alternatives. What could replace Lusha?
Our verdict. What to know about Lusha.
Why this verdict
Average
Added value
Evaluate data in the target market. Desk research, not a hands-on test. https://www.lusha.com/pricing/ (2026-09-27).
Simplicity
Accessible search and enrichment. Desk research, not a hands-on test. https://www.lusha.com/pricing/ (2026-09-27).
Fit for purpose
Requires recurring B2B contact needs. Desk research, not a hands-on test. https://www.lusha.com/pricing/ (2026-09-27).
Performance
API and team controls depend on plan. Desk research, not a hands-on test. https://www.lusha.com/pricing/ (2026-09-27).
Reversibility
CRM and CSV exports; workflows need rebuilding. Desk research, not a hands-on test. https://www.lusha.com/pricing/ (2026-09-27).
Lusha Summary
- Category
- productivity tool.
- Price from
- $37.45/mo (Starter).
- Best for
- teams and startups.
- Avoid if
- Your existing tool covers the same contacts.
- Alternatives
- Apollo.io, Seamless.AI, Cognism.
- ToolTrim verdict
- Test coverage in your market before buying credits.
Frequently asked questions.
What to know before choosing Lusha.
What is Lusha used for?
B2B contact data, CRM enrichment and prospecting.
How much does Lusha cost?
Free: 40 credits per month, one seat. Monthly equivalents billed annually: Starter $37.45, Pro $52.45, Premium $299.95. Displayed volumes: 4,800, 7,200 and 40,800 credits/year. Scale by quote. Tax treatment unconfirmed. Price verified on 2026-09-27.
Is Lusha suitable for beginners?
Lusha is built mainly for teams rather than solo use.
Is Lusha worth the price?
Test coverage in your market before buying credits.
What are the best alternatives to Lusha?
The main alternatives to Lusha are: Apollo.io, Seamless.AI, Cognism. Free alternatives: Seamless.AI.