How much does Asana cost?
Core features
$10.99/user/month (Starter, annual); Advanced at $24.99/month (min. 2 users)
Official pricing sourceverified on
Asana's real cost by team size
| Team | Plan | Monthly cost | Annual cost | Verdict |
|---|---|---|---|---|
| Solo | Free / Starter | 0-9,6 € | 0-116 € | OK if actually used |
| 3 people | Starter | ~29 € | ~347 € | Reasonable |
| 10 people | Starter | ~96 € | ~1 156 € | Worth challenging |
| 10 people | Advanced | ~219 € | ~2 627 € | Justified only with reporting/automation |
| 50 people | Advanced | ~1 095 € | ~13 134 € | Serious budget decision |
Prices converted to euros (indicative rate, ~$0.876 per €1) from the official dollar pricing. Annual commitment: monthly billing costs roughly 20% more. Source: asana.com/pricing.
Total cost = SaaS cost + (Setup time × Hourly rate) / 12 + Monthly maintenance × Hourly rate
Concrete example: a freelancer billing $50/h who spends 2h/month manually sorting client requests and chasing projects by email is really losing $100/month in hidden time. Investing in Asana Starter at $21.98/month (2-seat minimum) pays for itself from month one if it saves just 15 minutes of admin.
