Tool FAQ
Frequently asked questions about Apollo
Pricing, usage, alternatives, and context: useful answers before adding one more tool to your stack.
What is Apollo used for?
B2B sales prospecting: lead sourcing, email sequences, and a light CRM.
How much does Apollo cost?
Apollo costs €49/month (Basic plan). Price verified on 2026-06-26.
Is Apollo suitable for beginners?
Ideal for regular sales prospecting needing a B2B contact database and automated sequences. For occasional use, the free plan (2 active sequences) may be enough.
Is Apollo worth the price?
Apollo suits B2B sales teams seeking unified prospecting and outreach automation; for light prospecting or tight budgets, free tools or Clay work better.
What are the best alternatives to Apollo?
No direct alternative listed.
