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    Supermetrics Reviews, pricing and alternatives 2026

    Marketing data integration platform that automatically extracts and moves data from 150+ channels (Google Ads, Meta, Shopify) into Sheets, Excel, Looker Studio or a warehouse.

    Best for
    What it does
    Operations workflow

    Supermetrics

    ToolTrim Verdict
    3.7/5
    Decent

    Supermetrics makes sense when automating multi-channel reporting at volume; for one or two simple sources, a native or free export suffices.

    View offerExplore around Supermetrics

    Pricing verified on

    Our take

    Understanding Supermetrics.

    Marketing data integration platform that automatically extracts and moves data from 150+ channels (Google Ads, Meta, Shopify) into Sheets, Excel, Looker Studio or a warehouse.

    Practical uses

    • Automate multi-channel marketing reporting.
    • Feed a Looker Studio dashboard.
    • Centralise data into a warehouse.

    Pros and cons

    What Supermetrics does especially well — and the limits to anticipate.

    Pros

    • Very wide range of connectors.
    • Reports refreshed automatically.
    • Integrates with Sheets, Looker Studio and warehouses.
    • Saves time on manual exports.

    Cons

    • Cost rises fast with sources, seats and destinations.
    • No permanent free tier.
    • Multi-destination billed as an add-on.

    Supermetrics: when it makes sense.

    Supermetrics makes sense when automating multi-channel reporting at volume; for one or two simple sources, a native or free export suffices.

    Keep if

    You consolidate marketing data from several channels.. You automate reports in Sheets, Looker Studio or a warehouse.

    Challenge if

    You only have one or two simple sources to track.. You want a free solution.

    How much does Supermetrics cost?

    Free0 €

    Not disclosed

    Prix non public

    Custom / usage based

    Official pricing sourceverified on

    Supermetrics Summary

    Category
    tool.
    Price from
    Free (Prix non public).
    Best for
    professionals.
    Avoid if
    You only have one or two simple sources to track.; You want a free solution..
    ToolTrim verdict
    Supermetrics makes sense when automating multi-channel reporting at volume; for one or two simple sources, a native or free export suffices.

    Our verdict on Supermetrics.

    Why this verdict

    Decent

    Supermetrics is fairly easy to replace with an alternative, no free tier to test before paying, clearly documented use cases.

    Tool FAQ

    Frequently asked questions about Supermetrics

    Pricing, usage, alternatives, and context: useful answers before adding one more tool to your stack.

    What is Supermetrics used for?

    Marketing data integration platform that automatically extracts and moves data from 150+ channels (Google Ads, Meta, Shopify) into Sheets, Excel, Looker Studio or a warehouse.

    How much does Supermetrics cost?

    Supermetrics costs €0 (free) (Prix non public plan). Price verified on 2026-05-11.

    Is Supermetrics suitable for beginners?

    Supermetrics suits most professionals. See the "Who is it for" section for details.

    Is Supermetrics worth the price?

    Supermetrics makes sense when automating multi-channel reporting at volume; for one or two simple sources, a native or free export suffices.

    What are the best alternatives to Supermetrics?

    No direct alternative listed.