Pros and cons. What Shortpixel does well, and what to expect.
Pros
- Good compression with modern formats (WebP, AVIF).
- Easy-to-set-up WordPress plugin.
- API and batch processing for automation.
- One-time credits that never expire.
Cons
- The credit model can be confusing at first.
- Large volumes need the right plan to stay cost-effective.
- Over-aggressive optimization possible if misconfigured.