Question 1

What is Hotjar used for?

Accepted Answer

Heatmaps, session replays, and surveys to understand user behaviour.

Question 2

How much does Hotjar cost?

Accepted Answer

Hotjar costs €32/month. Price verified by ToolTrim.

Question 3

Is Hotjar worth the price?

Accepted Answer

Good for understanding user behavior simply. But Microsoft Clarity offers heatmaps and replays for free, and PostHog goes further for a tech team: compare before paying.

Question 4

What are the best alternatives to Hotjar?

Accepted Answer

The main alternatives to Hotjar are: Microsoft Clarity, PostHog.