Pros and cons
What Brand Kits does especially well — and the limits to anticipate.
Pros
- Centralises brand guidelines.
- Documents a design system.
- Promotes brand consistency.
- Free tools to get started.
Cons
- Pointless with no guidelines to maintain.
- Governance tool, not graphic creation.
- Plan details to check on the site.
Brand Kits: when it makes sense.
Stylebase makes sense to govern and share a brand identity across a team; for guidelines frozen in a PDF, a shared doc suffices.
Keep if
You want to centralise and share your brand guidelines.. You document a design system.
Challenge if
A simple shared doc is enough for your team.. You have no brand guidelines to maintain.
