Headless CMS stack
The stack has to frame the content model, permissions, previews, search, media and migrations.
- Selection
- 10 3 optional
- Target budget
- $72 per month
- Profile
- Optimization business stage
Which tool does what?
FoundationCore
Sanity
Keep in this stack: clear role, recurring use, direct impact on delivery.Document from the first project to stay maintainable.FoundationCore
Contentful
Keep in this stack: clear role, recurring use, direct impact on delivery.Document from the first project to stay maintainable.FoundationCore
Strapi
Keep in this stack: clear role, recurring use, direct impact on delivery.Document from the first project to stay maintainable.ProductionCore
Directus
Keep in this stack: clear role, recurring use, direct impact on delivery.Document from the first project to stay maintainable.ProductionCore
Payload CMS
Keep in this stack: clear role, recurring use, direct impact on delivery.Document from the first project to stay maintainable.FrameworkCore
Next.js
Keep in this stack: clear role, recurring use, direct impact on delivery.Document from the first project to stay maintainable.DeploymentCore
Vercel
Keep in this stack: clear role, recurring use, direct impact on delivery.Document from the first project to stay maintainable.ControlIf needed
Algolia
Keep in this stack: clear role, recurring use, direct impact on delivery.Enable when volume, risk, or complexity justifies it.ControlIf needed
Cloudinary
Keep in this stack: clear role, recurring use, direct impact on delivery.Enable when volume, risk, or complexity justifies it.AnalyticsIf needed
PostHog
Keep in this stack: clear role, recurring use, direct impact on delivery.Enable when volume, risk, or complexity justifies it.
Why these tools together?
The trap: choosing a CMS for the developer rather than the editorial team. The best CMS is the one the client uses properly. ToolTrim approach: one tool per role, one source of truth per topic, and guardrails before premium tooling.
A good fit if…
Sites and apps with structured content, previews, APIs and SEO.
Look elsewhere if…
You only want a generic tool list without delivery, monitoring, or maintenance logic.
Scope before coding
Brief, deliverables, limits, access, and acceptance criteria must be set before final tooling choices.
Deliver the full chain
Code, preview, tests, logs, documentation, and billing must be designed together.
Make handover possible
The client must understand what exists, where it is hosted, how to deploy, and what to monitor.
What should you budget?
Vercel$20
SanityFree
ContentfulFree
StrapiFree
DirectusFree
Payload CMSFree
Next.jsFree
AlgoliaoptionalFree
Cloudinaryoptional$89
PostHogoptionalFree
The target budget is the recommended starting envelope. The list price adds up each core tool's first paid plan. Optional tools are not included.
What to watch out for
The trap: choosing a CMS for the developer rather than the editorial team. The best CMS is the one the client uses properly.
Overbuilt stack
A senior stack is not a huge stack. It removes as much as it adds.
No monitoring
Without errors, logs, and uptime, you discover issues through the client.
AI without guardrails
AI accelerates but does not replace tests, review, or technical judgment.
Several active clients
Standardize templates, checklists, conventions, and project onboarding.
Production risk
Add monitoring, alerts, backups, secrets, and tests before adding new frameworks.
Recurring maintenance
Move from one-shot delivery to a tracking system: changelog, tickets, light SLA, and monthly report.
Questions to ask yourself
Can the client see an up-to-date version without asking?
No → add preview, short changelog, and stable link in the project page.
Do you know what to monitor after production?
No → start with errors, uptime, useful logs, and the main business event.
Can the stack be explained to the client in five minutes?
No → it is probably too scattered or not documented enough.